Starbucks has introduced a big change in lots of its stores and it might be the most exciting Starbucks related thing we’ve heard since the PSL came back on the menu.
Starbucks will be cutting food prices in selected stores one hour before closing time. So you can stock up for half the price at end of the day.
The cheaper food items will depend on which stock is due to reach their expiration date. But they will be clearly marked with a discount sticker. The initiative aims to reduce food waste by selling off perishable food items that would “otherwise be thrown out”, the company said. The money raised from this will then be donated to Action Against Hunger, a charity that supports malnourished children worldwide.
Following a trial in Manchester, £1,500 was donated to the charity from food sales over an 11-week period. Starbucks says it hopes to expand the programme in an effort to help cut down Britain’s food waste mountain. In January, recycling advisory body Wrap revealed that an estimated 7.3m tonnes of household food waste was thrown away in 2015.
“Tackling a challenge like food waste is not an easy one. But we’re proud to have developed a programme which will deliver for the long term.” Simon Redfern from Starbucks Europe said. “Off the back of the success of our Manchester trial. We’re pleased to roll out this programme to the rest of our company owned British stores. And will be working with our franchise partners to see where else this programme could work as well. Action Against Hunger is a respected international charity. And we’re looking forward to working with them on this initiative to support projects alleviating the impact of food poverty.”
